Wienerberger is the UK’s leading provider of building materials who offer a comprehensive range of solutions, including clay facing bricks and blocks; clay, slate and concrete roof tiles; natural clay pavers; and a range of ancillary building products.

our brief

They approached Urban Zoo Studios to help them deliver a much needed update to their Brick Selector mobile app, which would showcase features such as product selector, sample ordering and the ability to showcase their products through a fully featured case studies section.

Launch date: July 2017

performance

6 week project

bespoke app and CMS

Native build (iOS / Android)

our solution

We recognised that the project had 2 elements, a CMS and a mobile app as they required a platform that would allow their employees to insert, update and delete products without the fuss of excel spreadsheets and with the need to allow different collaborators to contribute new content as and when they required.

We delivered a robust CMS which allows users to import their catalogue of products through a friendly interface which is immediately pushed to the mobile apps. Content can be changed on the fly whether it be a new product, uploading a new image or adding the latest case study.

Both the iOS and Android apps were written natively and allow the end user to view their entire product range along with a quick and intuitive sample ordering process.

Urban Zoo understood that we needed to reduce the complexity of showcasing our products. The solution they provided was a user friendly app, that lets customers quickly view our product range and find inspirational projects. The ability to make changes was critical to success of the app and the backend CMS setup is great, it provides the flexibility to quickly edit product data allowing us to manage our content over time.
— Graham Cunningham : Digital Marketing Manager - Wienerberger UK